As the world of retail continues to evolve, businesses are looking for ways to optimize their physical spaces and enhance the customer experience. One tool that can help with this is InfraSenses, an AI-driven solution based on thermal image analytics. 

Thermal imaging with AI analysis brings significant value to retail spaces as it allows for real-time monitoring of customer traffic and behavior without compromising personal privacy. Unlike traditional surveillance methods, thermal imaging does not capture people’s identity, eliminating concerns around personal data collection and privacy infringement. This makes it an ideal solution for retail spaces, where customer data privacy is of the utmost importance. 

Improved Customer Flow and Engagement

InfraSenses can help improve customer flow and engagement by detecting the presence and movement of individuals within the retail space. This information can be used to optimize the layout of the store and the placement of products, ensuring that customers can easily navigate the space and find what they are looking for.

In addition, InfraSenses can provide real-time data on customer behavior and engagement, allowing retailers to understand what products and areas of the store are most popular and make informed decisions about marketing and product placement.

Enhanced Employee Productivity and Safety

InfraSenses can also help enhance employee productivity and safety by providing real-time data on the usage of different areas of the store. This information can be used to optimize the placement of employees and ensure that they are available to assist customers when needed. 

In addition, InfraSenses can help ensure compliance with safety regulations by detecting the presence and movement of customers within the retail space and alerting management if certain areas become too crowded. 

One of the key features of thermal imaging is its ability to detect human pose and movements, which allows instant fall detection. In retail spaces, fall detection can be crucial in ensuring that customers who have fallen receive prompt and appropriate care. This can not only help prevent injuries but also improve customer satisfaction and reduce the risk of liability for the retailer. 

Additionally, by detecting falls, retailers can quickly respond to the situation and provide assistance, reducing the risk of accidents and enhancing the safety of customers and staff. Fall detection can also be used to identify and address potential hazards in the store, such as uneven flooring or poorly lit areas, which can help prevent falls from happening in the first place.

Cost Savings and Improved Resource Management

By monitoring customer traffic and behavior in real-time, thermal imaging with AI analysis and heat maps allow retailers to optimize staffing levels and better manage inventory. Retailers can also use the technology to detect areas of the store that are frequently visited and those which are less popular and adjust their inventory accordingly. 

Additionally, by detecting potential shoplifters, retailers can reduce losses and improve profitability. The system can also help with energy management by detecting unoccupied areas of the store and adjust lighting, temperature and other energy consumption accordingly.


Overall, the use of InfraSenses in retail spaces can lead to improved customer flow and engagement, enhanced employee productivity and safety, and cost savings and improved resource management. As AI-driven solutions like InfraSenses become more prevalent in the world of retail, we can expect to see even more benefits emerge.

 If you are interested in learning more about how our thermal imaging technology can improve customer safety, optimize store performance and assist with inventory management, while also protecting customer privacy, please don’t hesitate to contact us. 

Our experts would be happy to schedule a consultation and discuss how InfraSenses can benefit your specific needs.  You may also want to look at other examples of how Pragmile is expanding it’s AI capabilities

By working together, we can help you optimize your store’s performance and improve customer satisfaction.